We set up marketing automation for Australian businesses: an instant reply to every new enquiry, follow-up emails and texts, reminders for quotes that haven't been answered, review requests after a job and campaigns that wake up old leads. It runs in the CRM you already use, such as GoHighLevel, HubSpot or Zoho, or a simple one we set up for you.
From $1,490 + GSTFixed price, in writingYou own it
Talk directly to Niel Bennet, our founder. 15 years in digital marketing, based in Melbourne.
Quick answer: Marketing automation sends the right message to a lead at the right time without someone having to remember: an instant reply, follow-up emails and texts, quote reminders and review requests. MarketingOnWeb sets it up in GoHighLevel, HubSpot, Zoho or the CRM you already use, with setup from $1,490 + GST and every message approved by you.
From $1,490 + GST
CRM starter setup: pipeline, form connection, instant reply and basic follow-up. Advanced automation from $3,490 + GST.
Best for: Businesses that get enquiries but lose some because follow-up depends on someone remembering to do it.
Tell us about your business with the short form below. We look at it and tell you what we’d do first. Free, with no obligation.
You get exactly what’s included and what it costs before any work starts.
Plain-English updates on what we did and what it’s bringing in. You deal directly with Niel Bennet and our Melbourne team.
Marketing automation for a small business is a set of rules that reply to and follow up leads automatically. A new enquiry gets an instant reply, a person is alerted to call, unanswered quotes get reminders and finished jobs trigger a review request. MarketingOnWeb writes each message in your voice before switching it on.
Automation handles the timing. People still handle the conversations that need judgement.
Speed decides many sales. Harvard Business Review found that companies contacting a web lead within an hour were nearly seven times more likely to qualify it than those who waited even one more hour. MarketingOnWeb's automations send an instant reply and alert your team, so no enquiry waits overnight.
Source: Harvard Business Review, "The Short Life of Online Sales Leads", 2011.
The right marketing automation tool depends on what you already use and how many people need it. MarketingOnWeb often uses GoHighLevel for service businesses that want texts, bookings and reviews in one place, HubSpot for B2B sales teams and Zoho for businesses already on Zoho apps.
| Tool | Often suits | Strong at |
|---|---|---|
| GoHighLevel | Local and service businesses | SMS, bookings, reviews, pipelines |
| HubSpot | B2B and sales teams | Email, deal tracking, reporting |
| Zoho | Businesses already on Zoho | Low-cost CRM and workflows |
MarketingOnWeb usually starts with the three automations that save the most leads: an instant reply and staff alert for every new enquiry, a reminder sequence for quotes that go quiet, and a review request after each job. Re-engagement campaigns for old leads come next, once the basics are working.
MarketingOnWeb's marketing automation setup starts from $1,490 + GST for a CRM pipeline, form connection, instant reply and basic follow-up. Advanced automation starts from $3,490 + GST. CRM subscription and SMS sending fees are paid by you.
Ask whether the price covers the software, the setup or ongoing management, because they are often quoted separately. Also ask who writes the messages, what reporting you get and who owns the account. MarketingOnWeb quotes setup separately, and you always own your CRM and data.
They shouldn't. MarketingOnWeb writes every automated email and text in your business's voice, keeps them short and personal, and you approve each one before it goes live.
Usually, yes. MarketingOnWeb connects automations to GoHighLevel, HubSpot, Zoho, Pipedrive, Salesforce and other CRMs that support forms and workflows. If you have no CRM, we set up a simple one.
A CRM stores your leads, customers and deals. Marketing automation is the set of rules that act on them, such as replies, reminders and campaigns. MarketingOnWeb sets up both so they work together.
Yes. MarketingOnWeb sets up SMS replies and reminders for new enquiries, quotes and appointments, sent within hours you choose so customers aren't texted late at night.
It is when you already get enquiries but lose some to slow or forgotten follow-up. If you get very few leads, MarketingOnWeb will usually suggest fixing your website or ads first.
Tell us how enquiries come in and what happens next. We'll map where leads go quiet and send back the replies, reminders and follow-ups we'd automate first, in the tools you already use.
You’ll deal directly with Niel Bennet, our founder (15 years in digital marketing), and our Melbourne team.
Rather talk? Call 0417 460 236 or message us on WhatsApp.