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Paid ads with a clear path to revenue.
We connect audience strategy, creative, landing pages and conversion tracking so advertising is managed around qualified opportunities rather than surface-level clicks.
Month to monthNo lock-inYou own your accounts
Talk directly to Niel Bennet, our founder. 15 years in digital marketing, based in Melbourne.
- Melbourne-based
- 15 years in digital marketing
- Month to month, no lock-in
- You own your website and accounts
- ABN 44 772 398 737
What makes it work
- Results, not clicks
Leads, calls and cost per result, compared with the period before.
- Every change logged
A plain-English list of what we changed in your account and why.
- Your accounts, your data
Ad accounts stay in your name. You can remove our access any time.
Your own Google Ads dashboard, live and in plain English.
Every Google Ads client gets a login to our dashboard. You can see what your ad spend is bringing in and every change we make, any time, without waiting for a report or chasing us.
How you get access
- You keep your Google Ads account
We link it to our manager account. The account, its history and the billing stay in your name, and you can remove our access in Google Ads at any time.
- We add your email to the dashboard
Anyone else on your team can be added too, such as a business partner or bookkeeper. Each person only ever sees your account.
- You sign in with a link, not a password
Type your email at ads.marketingonweb.com.au and we email you a sign-in link. It works for 20 minutes, then you stay signed in for 30 days on that device.
- Check it whenever you like
Figures come straight from Google Ads and refresh about every 15 minutes. You don't need to wait for a monthly report or ask us for an update.
What you can see
- A short plain-English summary of how the ads are going
- Results, cost per result, ad spend and clicks, compared with the period before
- Spend and results by day, on one chart
- Calls from your ads and call-back enquiries as they arrive
- Every campaign, with its spend, results and cost per result
- The actual searches people typed before they clicked your ad
- Every change made in the account, in plain English, plus our notes on why
- A one-click PDF report for your records
The dashboard is the same one we use to manage your account, so you see what we see. Open the sign-in page.
What it costs
It depends on your business and what you need. Tell us and we’ll send a fixed price in writing, free and with no obligation.
- A written price before any work starts
- No lock-in contracts
- You own your website, data and ad accounts
- No ranking or revenue guarantees, just honest reporting
What’s included
- Google Ads
- Meta Ads
- LinkedIn Ads
- TikTok Ads
- Remarketing
- Landing page development
- Creative testing
- Conversion tracking
Best for: Businesses ready to create demand now, validate an offer or scale a proven acquisition channel.
How it works
- Free review and strategy session
Tell us about your business with the short form below. We look at it and tell you what we’d do first. Free, with no obligation.
- A clear price, in writing
You get exactly what’s included and what it costs before any work starts.
- We do the work and show you the results
Plain-English updates on what we did and what it’s bringing in. You deal directly with Niel Bennet and our Melbourne team.
A quick word from Niel.
Thirty seconds on who we are and how we work. You deal with Niel directly, from the first call to the monthly report.
Get my free sessionQuestions people ask us
Is advertising spend included in the management fee?+
Media spend is normally paid directly to the advertising platform and kept separate from strategy, management, creative and landing-page costs. This keeps ownership and reporting transparent.
Do paid campaigns need dedicated landing pages?+
Not every campaign does, but focused landing pages often help when the existing website mixes audiences or offers. The page should continue the promise made in the ad and make the intended next step obvious.
How quickly can paid advertising generate leads?+
Campaigns can begin producing data soon after launch, but stable performance requires enough traffic and conversion evidence to make responsible decisions. Offer strength, budget, market demand, landing-page quality and sales follow-up all affect timing.
How do you judge lead quality from advertising?+
We connect platform conversions with calls, forms and CRM outcomes where possible. Optimisation should consider whether leads are relevant, contactable and progressing — not simply whether the platform counted a conversion.
How much does paid growth cost?+
From $490 a month + GST. Management fee only. Your ad spend is paid directly to Google. See all pricing for exactly what is included.
Google Ads guides
Get a free ads check: where your budget is going.
Tell us which ads you run. We'll look at tracking, targeting and landing pages, then tell you what's wasting money and what we'd change first.
- ✓ Spend that isn't bringing in leads
- ✓ Whether results are tracked properly
- ✓ The three changes we'd make first
You’ll deal directly with Niel Bennet, our founder (15 years in digital marketing), and our Melbourne team.
Rather talk? Call 0417 460 236 or message us on WhatsApp, or book a time with Niel.