AEO services that get your business cited by ChatGPT and Google.

Our answer engine optimisation (AEO) services get Australian businesses named when people ask ChatGPT, Google AI Overviews or Perplexity who to call. We’re a small Melbourne team. We work on your website, your Google profile and what other sites say about you, so yours is one of the two or three businesses the answer names.

Month to month. No lock-in contract.

ChatGPT answer to what consent orders cost in Melbourne, listing Fogarty Oliver & Rothschild first with the fixed fees from its website
A real ChatGPT answer, 16 October 2026. Asked what consent orders cost in Melbourne, it lists Fogarty Oliver & Rothschild first, quoting the fixed fees from the site we built and optimise for them.

Businesses we’ve built and marketed websites for

What is AEO (answer engine optimisation)?

AEO, or answer engine optimisation, is the work that makes your business the answer when people ask a question online. It covers Google’s AI Overviews and featured snippets, and AI assistants such as ChatGPT, Perplexity, Gemini and Copilot. SEO gets you a spot in a list of links. AEO gets you named in the answer itself.

You still need SEO. AI tools mostly quote pages that Google and Bing already trust, so AEO is built on top of good SEO. That’s why we sell them as one package.

SEO and AEO compared
QuestionSEOAEO
What you're aiming forA high spot in a list of linksBeing named or quoted in the answer itself
Where it shows upGoogle and Bing results pagesAI Overviews, featured snippets, ChatGPT, Perplexity, Gemini, Copilot
What the page looks likePages built around a keywordA short, direct answer first, then the detail
What earns trustLinks, relevance and page qualityConsistent facts about you, schema, reviews and mentions on other sites
How it's measuredRankings, clicks and enquiriesHow often you're named for your customers' questions, and enquiries from AI tools

What our AEO services include each month

Everything here is in the one $990 + GST monthly package, alongside technical, on-page and local SEO.

See the full package
Question research
We find the questions your customers ask Google, AI tools and forums, and match each one to a page on your site.
Answer-first pages
Each key page opens with a short, direct answer an AI tool can quote, then gives the detail, prices and next step.
Schema and FAQ markup
Organization, LocalBusiness, Service and FAQ schema, so search engines and AI tools read your facts correctly.
The same facts everywhere
Your business name, address, phone, services and prices kept identical on your site, Google Business Profile and directories.
Bing and AI crawlers
Bing Webmaster Tools and IndexNow set up, and AI crawlers allowed in robots.txt. ChatGPT search and Copilot both draw on Bing.
Mentions on trusted sites
Listings and mentions on the Australian sites that AI tools already trust in your industry.
A monthly AI visibility check
We ask the AI tools your customers' questions and record whether you're named, who is named instead, and which pages they quote.
Elisa Rothschild, principal lawyer at Fogarty Oliver Rothschild

AEO services in action: ChatGPT cites a Melbourne family law firm

Fogarty Oliver Rothschild is a principal-led family law and conveyancing practice. We built their site and their guides around the questions people ask before they call a lawyer: how much a divorce costs, how consent orders work, what a Section 32 is.

Each guide gives a direct answer first, shows the firm’s own fixed fees, carries FAQ schema and states the same facts about Elisa and the firm as every other page. That’s why ChatGPT quotes their fees when someone asks what consent orders cost, and people who arrive from ChatGPT book consultations.

Read what we did for Fogarty Oliver Rothschild

How the first six months usually go

You talk to the people doing the work, not a sales rep. Every site starts from a different place, so treat this as a guide, not a promise.

  1. Month 1

    Technical audit, keyword research, tracking setup, Google Business Profile and Bing set up, quick fixes.

  2. Months 2–3

    On-page improvements, first content and links, listings built, AI visibility baseline recorded.

  3. Months 4–6

    Pages climbing, more questions answered, authority building. This is when most businesses start to see movement.

  4. Month 6+

    Compounding: expanding into new keywords, areas and AI answers based on what is working.

Website marketing online: websites, Google Ads and follow-up

AEO works best on a site that turns visitors into calls. If you want the rest of your website marketing online handled too, we do that as well.

Want everything in one monthly package? See all pricing.

Are we the right fit?

We’d rather say so early than take on work that won’t pay off for you.

We’re probably a good fit if:

  • Your customers research before they call, on Google or in AI tools
  • You’d rather have more calls than more website visitors
  • You’re happy to answer customer questions plainly on your site, prices included
  • You want straight answers about what’s working and what isn’t

We’re probably not if:

  • You want guaranteed Google rankings
  • You expect guaranteed ChatGPT recommendations
  • You only want the cheapest provider you can find

Get a free AI visibility check.

We ask ChatGPT, Google and Perplexity some of the questions your customers ask, then show you who gets named, whether you do, and the three things we’d fix first. It’s free, and there’s no obligation to hire us.

  • ✓ Whether AI tools name your business, and who they name instead
  • ✓ How you show up on Google and Bing
  • ✓ Where your website is losing enquiries

Rather talk? Call 0417 460 236.

Free AI visibility check

No obligation. No spam. We'll review your website and contact you with the highest-priority opportunities we identify.

AEO services: questions people ask

More detail on the AEO, GEO & SEO package and AI search optimisation.

What are AEO services?+

AEO services are the work that gets your business chosen as the answer when people ask a question online: in Google's AI Overviews and featured snippets, and in AI assistants such as ChatGPT, Perplexity, Gemini and Copilot. It covers answer-first content, schema markup, consistent business facts across the web and mentions on sites those tools trust.

What's the difference between AEO, GEO and SEO?+

SEO (search engine optimisation) gets you ranked in Google and Bing. AEO (answer engine optimisation) gets your content picked as the direct answer. GEO (generative engine optimisation) helps AI tools like ChatGPT understand and mention your business. They overlap a lot, so we do all three in one package.

How much do AEO services cost in Australia?+

Our AEO, GEO and SEO package is one flat $990 + GST a month, month to month, with no lock-in contract. There are no tiers. The only extras are advertising spend and a new website, if you need one.

How long does AEO take to work?+

Technical fixes and schema are usually picked up within a few weeks. Being named in AI answers for competitive questions usually takes three to six months, because AI tools lean on pages and mentions that build up over time.

Can you guarantee ChatGPT will recommend my business?+

No. Nobody can honestly guarantee what an AI tool or Google will say. We do the work that makes it more likely and show you each month what changed.

Which AI tools do you check?+

ChatGPT, Google AI Overviews and AI Mode, Perplexity, Gemini and Microsoft Copilot. We also track Google and Bing rankings, because AI tools mostly quote pages those search engines already trust.

Do I need a new website for AEO?+

Usually not. Most sites can be fixed: clearer answers on key pages, schema, speed and better internal links. If the current site can't be fixed, we'll say so and quote a new one.

How do you report on AEO?+

Every month you get a plain-English report and a call. It shows which customer questions you're named for in AI tools, your Google and Bing rankings, visits from AI tools such as ChatGPT and Perplexity, and the enquiries that came in.

Will I own my website and accounts?+

Yes. You own your website, domain, Google Analytics, Search Console and advertising accounts. We work inside your accounts rather than holding them.

Do you only work with Melbourne businesses?+

No. We're based in Melbourne and work with businesses all over Australia, mostly by phone and video call.